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Professional Selling Guides for Estate Agents

Our estate agent selling guides are one of the most effective marketing tools you can leave behind after a valuation. Professionally designed and fully customisable, they act as your company brochure — showcasing your brand, services, and value long after you’ve left the property.

These guides provide helpful information for sellers, explaining the steps involved in selling a home while reinforcing why your agency is the right choice. Many of our clients see their selling guide as a vital part of their estate agency marketing strategy — helping build trust, win instructions, and improve vendor retention.

Starting a selling guide from scratch can be time-consuming and expensive. That’s why we offer a range of beautifully designed templates that can be easily personalised with your branding, messaging, and imagery — saving you time without compromising on quality.

We offer three versions to suit your agency’s needs:

 • 8-page estate agent selling guide

 • 16-page estate agent selling guide

 • 28-page combined selling and letting guide

Whether you’re just getting started or looking to refresh your marketing materials, our selling guides help you leave a lasting impression after every valuation.


New - 16 page selling guide 

The Perfect Leave-Behind for Every Valuation - Customisable, credible, and crafted to convert. 

Just launched (July 2025) a beautifully designed, professionally written 16-page Sellers Guide — ready to be fully personalised with your estate agency’s branding, photography, and messaging. 

This high-impact brochure helps position you as the agent of choice, reinforcing your expertise after the valuation and keeping your name front-of-mind when the vendor makes their decision.

Why re invent the wheel spending hours,  weeks or months  creating  your own company brochures from scratch when you can you own personalised version of this in days.

Price and specifications

A4 page cover on 250gsm silk with matt or gloss laminate to the outside.

12 page inner on 170gsm silk.

Cost: £1,700 for 1,000 copies. Run on cost for more £660/1,000

1,000 - £1,700
500 - £1,200
250 - £970


View different cover ideas hear




Estate agents 8 page residential sales brochure 01
Estate agents 8 page residential sales brochure 02

Selling guide – 8 pages (version 1)

This 8 page selling guide will be fully personalised with your estate agency branding including colours and logos. Change the text where required to best suit your business offering and, where appropriate, you can supply images that relate to your local area, shop or staff, to really make it look like your own bespoke selling guide.

Price and specifications

A4 page cover on 350gsm silk with matt or gloss laminate to the outside.

4 page inner on 250gsm silk.

Cost: £1,400 for 1,000 copies. Run on cost for more £540/1,000

1,000 - £1,400
500 - £1,050
250 - £875

Examples of 8 page selling guides we have produced for other agents.

Click on the image to view the publication.

Estate agency company brochure BradleyB
Estate agency company brochure
Estate agency company brochure Milestone
Estate agents sales guide Envisge
Estate agents 16 page residential sales brochure 01
Estate agents 16 page residential sales brochure 02

Selling guide – 16 pages (version 1)

This 16 page selling guide can be fully personalised with your company branding. The perfect selling tool to leave behind after valuations as it continues to sell your services long after you have left.

Price and specifications

A custom size of 200mm x 240mm, it sits in the hand well. 250gsm silk cover with a matt laminate finish. 12 internal pages on 170gsm silk.

Cost: £1,700 for 1,000 copies. Run on cost for more £630/1,000

1,000 - £1,700
500 - £1,200
250 - £970

View flipbook of 16 page selling guide

Examples of 16 page selling guides we have produced for other agents. Click on the image to view the publication.

Estate agents company brochure
Estate agents sales guide tradingplaces
Estate agents sales guide cousins
Estate agents sales guide HealyN

Selling guide – 16 pages (version 2)

This 16 page selling guide can be fully personalised with your company branding. The perfect selling tool to leave behind after valuations as it continues to sell your services long after you have left.

Price and specifications

A custom size of 200mm x 240mm, it sits in the hand well. 250gsm silk cover with a matt laminate finish. 12 internal pages on 170gsm silk.

Examples of 16 page selling guides we have produced for other agents above.

Click on the image to view the publication.

Estate agents 20 page sales brochure
Estate agents 20 page sales brochure 02
Estate agents 20 page sales brochure 03

Selling guide – 20 pages

This 20 page selling guide will be fully personalised with your estate agency branding including colours and logos. Change the text where required to best suit your business offering and, where appropriate, you can supply images that relate to your local area, shop or staff, to really make it look like your own bespoke selling guide.

Price and specifications

A4 page, 250gsm silk cover with a matt laminate finish. 16 internal pages on 170gsm silk.

Cost: £2,100 for 1,000 copies. Run on cost for more £660/1,000

Estate agents 28 page combined sales and lettings brochure 01
Estate agents 28 page combined sales and lettings brochure 02
Estate agents 28 page combined sales and lettings brochure 03

Combined Selling and Letting guide – 28 pages

This expertly designed brochure will help your business stand out from the crowd. Professionally researched and copywritten, this brochure has the perfect balance of copy and images combined in a stylish design and when completed with your agency’s brand and colours will allow you to tell your potential clients everything they need to know about the property services that you offer.

The perfect selling tool to leave behind after valuations as it continues to sell your services long after you have left.

Price and specifications

A4 size. 250gsm silk cover with a matt laminate finish. 24 internal pages on 170gsm silk.

Cost: £2,480 for 1,000 copies. Run on cost for more £780/1,000


Selling guide – 32 pages

This expertly designed brochure will help your business stand out from the crowd. Professionally researched and copywritten, this brochure has the perfect balance of copy and images combined in a stylish design and when completed with your agency’s brand and colours will allow you to tell your potential clients everything they need to know about the property services that you offer.

The perfect selling tool to leave behind after valuations as it continues to sell your services long after you have left.

Price and specifications

A4 size. 250gsm silk cover with a matt laminate finish. 28 internal pages on 170gsm silk.

Cost: £2,700 for 1,000 copies. Run on cost for more £860/1,000








Combined selling and lettings guide - 12 pages

This combined selling and lettings guide is based on 8 page stand alone selling and lettings guides

Price and specifications

A4 size. 350gsm silk cover with a matt laminate finish. 8 internal pages on 250gsm silk.

Cost: £1,800 for 1,000 copies. Run on cost for more £660/1,000

1,000 - £1,800
500 - £1,300
250 - £1,070








6 page A4 presenter

A4 roll fold 6 page brochure printed on 350gsm silk. Gloss or Matt laminate finish.
This brochure opens up with 6 pages to view making it ideal for presentations

Prices

£800 for 250 copies.
£990 for 500 copies.
£1,200 for 1,000 copies.











8 page selling guide Variation 3

Personalise this selling guide with your branding. Change the text where required to best suit your business offering and, where appropriate, you can supply images that relate to your local area, shop or staff, to really make it look like your own bespoke selling guide.


Price and specifications

A4 page cover on 350gsm silk with matt or gloss laminate to the outside.

4 page inner on 250gsm silk.

Cost: £1,400 for 1,000 copies. Run on cost for more £540/1,000

1,000 - £1,400

500 - £1,050

250 - £875












Combined Selling and Letting guide – 16 pages

Personalise this selling guide with your branding. Change the text where required to best suit your business offering and, where appropriate, you can supply images that relate to your local area, shop or staff, to really make it look like your own bespoke selling guide.


Price and specifications

A4 page cover on 250gsm silk with matt or gloss laminate to the outside.

12 page inner on 170gsm silk.

Cost: £1,700 for 1,000 copies. Run on cost for more £630/1,000

1,000 - £1,700

500 - £1,200

250 - 970



Selling guide – 8 pages (version 2)

This 8 page selling guide will be fully personalised with your estate agency branding including colours and logos. Change the text where required to best suit your business offering and, where appropriate, you can supply images that relate to your local area, shop or staff, to really make it look like your own bespoke selling guide.

Price and specifications

A4 page cover on 350gsm silk with matt or gloss laminate to the outside.

4 page inner on 280gsm silk.

Cost: £1,400 for 1,000 copies. Run on cost for more £540/1,000

1,000 - £1,400
500 - £1,050
250 - £875